It’s the first of its kind, the LIVE2RE loyalty platform engages and rewards consumers as they follow the wave and join a global community to drive change. The platform incentivizes consumers to join the sustainability mission by rewarding their efforts with instant wins, grants, cash, monthly grand prize sweepstakes, and more through our global brand partners.
Designing and building a fully responsive design system.
One of the requirements of the project was to build a simple solution that worked on all major devices. The client wanted a truly responsive design system build, along with an established style guide to go along with it. In order to achieve this, I built the platform in Adobe XD and establish a design system with ratios to work across all platforms.
Thinking about the consumer journey
The whole interaction of the platform primarily takes pace on the mobile device, as the rewards platform requires a user to scan a QR code on a recyclable cup they have purchased from a participating vendor. Because of the we design mobile first to be sure that the consumer journey was a correct one. We wanted to make sure that each screen and state was thought out and clear to help guide the user through a seem-less experience form scanning the code, to collecting and redeeming reward points.
LIVE2RE Web Loyalty Platform
LIVE2RE’s innovative coating technology reduces plastic content by more than 50% in paper-based solutions and makes all products 100% recyclable. They offer solutions for everything from food packaging and presentation to shipping materials and POS signage for your stores and venues. This technology can be implemented today using existing systems and equipment. These solutions meet stringent EU standards for recyclability and offer superior barrier, heat/moisture seal while maintaining premium printing performance.
